{"id":2034,"date":"2016-07-11T13:08:22","date_gmt":"2016-07-11T11:08:22","guid":{"rendered":"http:\/\/acercacomunicacion.es.mialias.net\/360o-communication-services\/digital-marketing\/"},"modified":"2023-10-02T16:21:06","modified_gmt":"2023-10-02T14:21:06","slug":"digital-marketing","status":"publish","type":"page","link":"https:\/\/acercacomunicacion.es\/en\/360o-communication-services\/digital-marketing\/","title":{"rendered":"Digital Marketing"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Content and social media management<\/h2>\n<p><span style=\"font-weight: 400;\">Social media has changed the communication paradigms of cultural institutions, especially those that seek a more direct and close connection with their audiences and build new forms of relationship.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In social networks, cultural dissemination must be adapted to the requirements of this type of channel. At Acerca Comunicaci\u00f3n, we offer content adapted to the requirements of social networks in all kinds of formats: Posts, private messages as PR actions, responses to interactions, etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In every content plan developed by Acerca Comunicaci\u00f3n, we strive for impact, brevity, and clarity of messages to ensure visibility, attention, and understandable language for the different audiences of each project and ultimately support the success of the project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the same time as creating the content, we take care of the community and direct interactions with the public that are promoted through the media of each cultural project.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Content planning<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Supporting the communities<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creation of own content<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Online public relations<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qualitative reports<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Content and social media management Social media has changed the communication paradigms of cultural institutions, especially those that seek a more direct and close connection with their audiences and build new forms of relationship. In social networks, cultural dissemination must be adapted to the requirements of this type of channel. [\u2026] <\/p>\n<div class=\"clear\"><\/div>\n<p><a class=\"more_link clearfix\" href=\"https:\/\/acercacomunicacion.es\/en\/360o-communication-services\/digital-marketing\/\" rel=\"nofollow\">Read More &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1906,"parent":2031,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2034","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Marketing | Acerca Comunicaci\u00f3n Cultural<\/title>\n<meta name=\"description\" content=\"Content and social media management Social media has changed the communication paradigms of cultural institutions, especially those that seek a more\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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