{"id":2176,"date":"2016-08-29T14:28:08","date_gmt":"2016-08-29T12:28:08","guid":{"rendered":"http:\/\/acercacomunicacion.es.mialias.net\/project\/travesia-cuatro\/"},"modified":"2023-10-11T15:48:32","modified_gmt":"2023-10-11T13:48:32","slug":"travesia-cuatro","status":"publish","type":"portfolio_item","link":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/","title":{"rendered":"Traves\u00eda Cuatro"},"content":{"rendered":"\n<p>Founded in 2003 and directed by gallery owners&nbsp;<strong>Silvia Ortiz and In\u00e9s L\u00f3pez Quesada<\/strong>, the&nbsp;<a href=\"http:\/\/travesiacuatro.com\/language\/es\/\"><strong>Traves\u00eda Cuatro<\/strong><\/a>gallery focuses on the promotion and sale of&nbsp;<em>mid-career<\/em>&nbsp;and emerging artists of national and international origin. Located in the heart of the art center of Madrid and with a second headquarters in Guadalajara (Mexico), the gallery is mainly committed to Latin American art, participates in well-known fairs such as&nbsp;<strong>Art Basel Miami, MACO<\/strong>&nbsp;or&nbsp;<strong>ARCO,<\/strong>&nbsp;and is a benchmark in the new artistic generation.<\/p>\n\n\n\n<p><strong>Acerca Communication<\/strong>&nbsp;collaborates with&nbsp;<strong>Traves\u00eda Cuatro<\/strong>&nbsp;since 2015 in the promotion of the exhibitions of its artists and in the work of building relations with the press. For each sample, we design a personalized media plan with the aim of achieving adequate coverage in specific media, from monthly publications, cultural supplements, art magazines and digital media, to newspapers, radio and television. In addition, we manage the agenda of interviews of the artists, provide information and graphic material to the media and work on the dissemination of the opening of the exhibitions. With our method, we have achieved greater visibility of the exhibited projects and favor the promotion of the career of the artists thanks to their appearance in the press.<\/p>\n\n\n\n<p>The gallery opens the 2016-2017 season with the exhibition \u00ab<strong>My friends and Other Animals<\/strong>\u00bb by&nbsp;<strong>Elena del Rivero<\/strong>, as part of&nbsp;<a href=\"http:\/\/www.artemadrid.com\/apertura-que-es-apertura\"><strong>the APERTURA MADRID GALLERY WEEKEND.<\/strong><\/a>&nbsp;Organized annually by&nbsp;<a href=\"http:\/\/www.artemadrid.com\/\"><strong>ARTE_MADRID<\/strong><\/a>, the event brings together Madrid\u2019s galleries to celebrate the beginning of the artistic season with the joint opening of their exhibitions and with an extensive program of activities, visits, meetings and parties.&nbsp;<strong>Acerca Comunicaci\u00f3n<\/strong>&nbsp;also celebrates every year this central event of contemporary art with which we open our year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale of&nbsp;mid-career&nbsp;and emerging artists of national and international origin. Located in the heart of the art center of Madrid and with a second headquarters in Guadalajara (Mexico), the gallery is [\u2026] <\/p>\n<div class=\"clear\"><\/div>\n<p><a class=\"more_link clearfix\" href=\"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/\" rel=\"nofollow\">Read More &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1658,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"portfolio":[42,44],"class_list":["post-2176","portfolio_item","type-portfolio_item","status-publish","has-post-thumbnail","hentry","portfolio-communication-strategy","portfolio-digital-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Traves\u00eda Cuatro | Acerca Comunicaci\u00f3n Cultural<\/title>\n<meta name=\"description\" content=\"Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Traves\u00eda Cuatro | Acerca Comunicaci\u00f3n Cultural\" \/>\n<meta property=\"og:description\" content=\"Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/\" \/>\n<meta property=\"og:site_name\" content=\"Acerca Comunicaci\u00f3n Cultural\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/acercacom\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-11T13:48:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2016\/08\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1134\" \/>\n\t<meta property=\"og:image:height\" content=\"755\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/\",\"url\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/\",\"name\":\"Traves\u00eda Cuatro | Acerca Comunicaci\u00f3n Cultural\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/acercacomunicacion.es\\\/wp-content\\\/uploads\\\/2016\\\/08\\\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg\",\"datePublished\":\"2016-08-29T12:28:08+00:00\",\"dateModified\":\"2023-10-11T13:48:32+00:00\",\"description\":\"Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/#primaryimage\",\"url\":\"https:\\\/\\\/acercacomunicacion.es\\\/wp-content\\\/uploads\\\/2016\\\/08\\\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg\",\"contentUrl\":\"https:\\\/\\\/acercacomunicacion.es\\\/wp-content\\\/uploads\\\/2016\\\/08\\\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg\",\"width\":1134,\"height\":755},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/project\\\/travesia-cuatro\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Traves\u00eda Cuatro\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/\",\"name\":\"Acerca Comunicaci\u00f3n Cultural\",\"description\":\"Servicios de comunicaci\u00f3n para proyectos culturales\",\"publisher\":{\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/#organization\",\"name\":\"Acerca Comunicaci\u00f3n Cultural\",\"alternateName\":\"Acerca Comunicaci\u00f3n\",\"url\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/acercacomunicacion.es\\\/wp-content\\\/uploads\\\/2014\\\/08\\\/cropped-acerca_granate_web-1.jpg\",\"contentUrl\":\"https:\\\/\\\/acercacomunicacion.es\\\/wp-content\\\/uploads\\\/2014\\\/08\\\/cropped-acerca_granate_web-1.jpg\",\"width\":210,\"height\":83,\"caption\":\"Acerca Comunicaci\u00f3n Cultural\"},\"image\":{\"@id\":\"https:\\\/\\\/acercacomunicacion.es\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/acercacom\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Traves\u00eda Cuatro | Acerca Comunicaci\u00f3n Cultural","description":"Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/","og_locale":"en_US","og_type":"article","og_title":"Traves\u00eda Cuatro | Acerca Comunicaci\u00f3n Cultural","og_description":"Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale","og_url":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/","og_site_name":"Acerca Comunicaci\u00f3n Cultural","article_publisher":"https:\/\/www.facebook.com\/acercacom\/","article_modified_time":"2023-10-11T13:48:32+00:00","og_image":[{"width":1134,"height":755,"url":"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2016\/08\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/","url":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/","name":"Traves\u00eda Cuatro | Acerca Comunicaci\u00f3n Cultural","isPartOf":{"@id":"https:\/\/acercacomunicacion.es\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/#primaryimage"},"image":{"@id":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/#primaryimage"},"thumbnailUrl":"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2016\/08\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg","datePublished":"2016-08-29T12:28:08+00:00","dateModified":"2023-10-11T13:48:32+00:00","description":"Founded in 2003 and directed by gallery owners&nbsp;Silvia Ortiz and In\u00e9s L\u00f3pez Quesada, the&nbsp;Traves\u00eda Cuatrogallery focuses on the promotion and sale","breadcrumb":{"@id":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/#primaryimage","url":"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2016\/08\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg","contentUrl":"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2016\/08\/Travesia-Cuatro_Sara-Ramo_Vista-exposicion_2016.06.09.jpg","width":1134,"height":755},{"@type":"BreadcrumbList","@id":"https:\/\/acercacomunicacion.es\/en\/project\/travesia-cuatro\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/acercacomunicacion.es\/en\/"},{"@type":"ListItem","position":2,"name":"Traves\u00eda Cuatro"}]},{"@type":"WebSite","@id":"https:\/\/acercacomunicacion.es\/en\/#website","url":"https:\/\/acercacomunicacion.es\/en\/","name":"Acerca Comunicaci\u00f3n Cultural","description":"Servicios de comunicaci\u00f3n para proyectos culturales","publisher":{"@id":"https:\/\/acercacomunicacion.es\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/acercacomunicacion.es\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/acercacomunicacion.es\/en\/#organization","name":"Acerca Comunicaci\u00f3n Cultural","alternateName":"Acerca Comunicaci\u00f3n","url":"https:\/\/acercacomunicacion.es\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/acercacomunicacion.es\/en\/#\/schema\/logo\/image\/","url":"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2014\/08\/cropped-acerca_granate_web-1.jpg","contentUrl":"https:\/\/acercacomunicacion.es\/wp-content\/uploads\/2014\/08\/cropped-acerca_granate_web-1.jpg","width":210,"height":83,"caption":"Acerca Comunicaci\u00f3n Cultural"},"image":{"@id":"https:\/\/acercacomunicacion.es\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/acercacom\/"]}]}},"_links":{"self":[{"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/portfolio_item\/2176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/portfolio_item"}],"about":[{"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/types\/portfolio_item"}],"author":[{"embeddable":true,"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/comments?post=2176"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/media\/1658"}],"wp:attachment":[{"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/media?parent=2176"}],"wp:term":[{"taxonomy":"portfolio","embeddable":true,"href":"https:\/\/acercacomunicacion.es\/en\/wp-json\/wp\/v2\/portfolio?post=2176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}