Added on 22/02/2020 Category Communication strategy
Press office

In February 2016, Drawing Room was launched, a fair embedded in the context of the Madrid Art Week. 

The work of Acerca Communication consisted of increasing awareness and relevance to this new space thanks to the fact that Drawing Room is the only one of the events that is dedicated solely and exclusively to the world of drawing.

We present the project to the specialized press and communicate all the relevant milestones in a timely manner: the location of the fair, the internationalisation of the project, the list of galleries and artists…

In the course of the event, we continue to analyse the project and its strengths. As well as media such as La 2 noticias, TVE, El País in its paper edition or El Mundo, among many others, found space to echo this fair.